Individual tasks for 29.3 working towards creating your music video

Task 1

 

Task 1 – Individual Assessment for 29.3 & 1.3 Music Video Production & Pre-production and Post-production of a media product

 

Scenario

You will take responsibility for preproduction in the role of production coordinator for the production of a video. You will are working for a video production company you and your team will be  required to originate ideas, research and plan music videos for a number of tracks which will be pitched to the bands’ marketing people to try to get the production contracts.

 

 

Individual planning

1a. Initial response

Locate and listen to the audio track you have decided to create a music video for. Write a short individual response to the track describing how you fee the track covers all the following elements:

 

Genre, style

Length, pace

Meaning

Imagery and semiotics

 

1b. Music video production proposal

Write a proposal (Blog), detailing your practical plan for your music video. This must cover the following headings:

 

Basic information: artist and song titles, message and feeling of the song, target audience(s) of video, summary of video content and concept.

 

Technical information: describe the purposes, techniques and conventions that your music video will attempt to achieve and use.

 

Financial information: List the elements of your production and editing that would cost money in a professional context such as clearance to use song (See MCPS-PRS document on Moodle), actors, equipment hire etc. and state if these elements are actually funded by someone else (eg. College media department budget for cameras etc.)

 

1c. Shooting Script

Complete a shooting script for your music video which should include at least  ten suggested shots (in order of location, to help plan continuity) for your proposed music video, including camera movements and angles and an estimate of the amount of takes you would require to successfully achieve each shot.

 

1d. Story board

Draw a storyboard for your music video. This should include a minimum of twelve important shots from your individual proposed music video and include shots of any found footage you might use.

 

There are 3 separate tasks – all tasks must be handed in by: 18^th of December 2015.